About us

One app for the
whole picture.

Built and run in Ireland by the people who use it.

NutriMacro is built and operated by Limerick Family Farm, an independent business registered in Ireland (Registered Business Name No. 750471, Registration of Business Names Act 1963). We are a small Ireland-based team, and we build the whole thing ourselves — the app, the coaching tools and the platform gyms run on.

We started with food, because that is where most people start. It grew from there: if the app knows what you ate, and what you lifted, and how you slept, it can say something useful that none of those alone can. NutriMacro is available on iOS, Android, smartwatch and the web.

What we build

One app for the whole picture, rather than five that do not talk to each other.

  • Nutrition — log a meal by photographing your plate; calories, protein, carbs, fat and the vitamins and minerals underneath them. A food database that spans everyday world and Indian cooking, with 15,000+ recipes.
  • Workouts — strength and conditioning with real progression, a muscle map of what you have actually worked, and analytics that survive a bad week.
  • Activities — runs, walks and rides with routes, splits and elevation, imported from your watch or recorded on your phone.
  • Sleep & recovery — your night stage by stage, and a recovery score built from sleep, HRV, resting heart rate, stress and recent training load.
  • Wellness — hydration, stress and the correlations between them, drawn from your own weeks rather than general advice.
  • Coaching & gyms — share a plan across a family, work with a personal trainer, or run a whole gym's members, classes and assessments.

There is a free tier that is genuinely useful on its own, and an optional premium plan for the deeper insights and AI features.

What we believe

Your data is yours. Health data is the most personal thing an app can hold. We keep it private by design, we do not sell it, and you can delete every trace of it from inside the app or from this page — no email, no waiting.

A number should be honest or absent. If we cannot measure something, we say so rather than showing a confident zero. A recovery score built from one signal says it was built from one signal. We would rather show you a gap than a guess.

Real food, real training. We build for how people actually cook and train across cultures — Irish staples and Indian thalis, barbells and hill walks — not just for whoever a calorie counter was originally designed for.

Company & contact

  • Business name: Limerick Family Farm
  • Registered: Ireland — Registered Business Name No. 750471
  • Location: Ireland
  • Email: support@nutrimacro.ie

Have a question, or run a gym and want to talk? Contact us and we will come back to you by email.

Questions about NutriMacro

Who makes NutriMacro?

NutriMacro is built and operated by Limerick Family Farm, an independent business registered in Ireland, CRO 750471. It is not a venture-funded company and not part of a larger group.

Where is NutriMacro built?

In Ireland. The app, the web platform and the gym software are all developed and operated from here.

Is NutriMacro independent?

Yes. It is independently owned and funded by the people who use it, which is the reason the free tier covers the daily logging rather than being a trial that expires. There are no advertisers deciding what the app shows you.

How do I contact you?

Through the contact page. Support questions, bug reports and feature requests all reach the same place, and the person reading them is the person who writes the code.

What platforms does NutriMacro run on?

iOS and Android for the app, plus a web version, and there are smartwatch companions. The gym management side runs on web and mobile.

How is my data handled?

Your data is yours: it can be exported, and your account and everything attached to it can be permanently deleted on request or from inside the app. The privacy policy sets out exactly what is stored and why.

NutriMacro is free to download and built in Ireland. Download on the App Store or get it on Google Play.